About
Who am I?
In part, I’m a web designer, tackling the problems of marketing and communication in an increasingly complex and disconnected world.
It’s fascinating to me that the very tools that are making the world smaller, i.e. Globalization, are the same tools enable us to disconnect from others and ourselves. You can have a video chat with someone on the other side of the globe via the internet, you can also do 90% of your shopping online so you never have to leave the house. Having a friend you’ve never met is an oxymoron that makes perfect sense to anyone on MySpace or Facebook. Cell phones make us reachable almost anywhere in the world, yet with Caller ID, how many of us pretend to be unreachable and let the call go to voicemail when there is any anxiety over who it is that’s calling?
I also write. This is my blog. I write about the things that I find interesting and I try to be entertaining about it. You will find posts on a few different topics…
Cosmic Irony
“The first people had the questions, and they were free. The second people had answers, and they became enslaved.”
- Wind Eagle Modern Indian Medicine Woman
A teacher once told us that you spend the first few years of your life learning the rules, and the rest of your life trying to reconcile the inconsistencies. You learn early on that it’s wrong to lie, but then you come to find out not only that everyone lies, but that lying is useful and necessary in many situations. “No honey those jeans don’t make you look fat.”
Inconsistency drives me nuts, but it’s all around us. The decisions we have in life aren’t black or white, right or wrong, or good or evil… life is something in the middle. Life is ridiculous, life is absurd. I believe life is also Absurd by the way.
Marketing and Advertising
“When you stare long into the abyss, the abyss also stares into you. “
-Nietzsche
I’m not so interested in the methods of marketing and advertising. What does interest me however are the underlying narratives in these communications and what they say about our culture.
The United States is probably the most marketing savvy culture on the planet, being such a commercial culture and per capita the largest consumer of goods and services in the world. Almost daily we might come across stories revealing the latest techniques marketers are using to “get us.” But don’t be so sure this makes you are immune to the effects of marketing.